How Gen Z Shops
How Gen Z Shops Online BADM 395 Sophia Zamberletti Before We Get Started: Generation Z is made up of kids - even though about half are actually adults - born anywhere from around 1997-2012. I am a part of Gen Z, which makes me semi qualified to speak on behalf of us. One main characteristic that defines so many characteristics of Gen Z is the fact that we grew with the internet. When it was time for new technology, we were the ones testing it out, and exploring the lengths of the internet from a young age, from curious eyes that generations before us did not have access to as they grew. Because of this, the way we shop, and consume, is completely different from generations before, and mainly occurs online. In this blog, I discuss my own personal experiences with the retail industry being a part of Generation Z. I mainly focus on clothing, social media, and my experience with mindful consumerism as a part of my journey into adulthood. There are a ton of ideas here, and I hope this blog ...
